Instagram Hits 3 Billion Monthly Active Users Milestone

Meta CEO Mark Zuckerberg announced that Instagram has reached 3 billion monthly active users, marking a significant milestone for the photo-sharing app acquired by Meta in 2012 for $1 billion. He praised the platform’s community in an Instagram post. Previously, Instagram crossed 2 billion monthly users in October 2022. Meta now reports daily active users for its family of apps, reaching 3.48 billion in July 2024. With this milestone, Instagram joins Facebook and WhatsApp, both of which also have over 3 billion monthly active users, highlighting the immense global reach of Meta’s social media platforms.